I know it's been more than a month since my last post, and I haven't been very active on the blog during the summer either, but for you who are still browsing my blog for updates; I guess I owe you at least a status update.
First of all it's autumn going on winter over here and that's something I love because it creates some really beautiful landscapes. During winter at high latitudes the sun is very low during the entire day, meaning you can shoot against the sun and get really cool effects without getting up crazy early in the morning. Just check out these snapshots I took last week while visiting my parents.

I've also been working very hard the last few months on finishing my master thesis at the Royal Institute of Techonolgy here in Stockholm and today I'm only a few bureaucratic steps away from having my degree in hand. At the same time I made the decision that what's best for my photography is for me to get "a real job" so that I can afford to focus on my personal projects and my portfolio.
Pursuing a commercial photography career have shifted my focus from the joy of photography to stress factors such as, market demand, trademark matching, positioning, marketing, pricing etc. I'm very much an entrepreneur and I find all those subjects very interesting, but that's not where I find the value in photography. So, I'm officially going to join the proud army of weekend warriors but I will of course keep posting stuff on the blog and fashion and portraits are still where I find the most joy in photography so that's what I will keep focusing on.

